Cultural & walking tours in the High Atlas and beyond

Privacy Policy

How we collect, use and protect your information

This privacy policy has been compiled to better serve those who are concerned with how their Personally Identifiable Information (PII) is being used online. PII is information that can be used on its own or with other information to identify, contact, or locate a single person. Please read our privacy policy carefully to get a clear understanding of how we collect, use, protect and otherwise handle your personal information in accordance with our website.


What personal information do we collect?

When contacting or registering with us, we may collect the following information:

  • Full name
  • Contact information, including email address and/or phone number
  • Travel preferences and details relevant to booking your tour
  • Other information relevant to surveys or promotional offers

How do we use your information?

We use your personal information solely to provide you with travel offers and to deliver outstanding service. Specifically, we use it to:

  • Respond to enquiries and process bookings
  • Send booking confirmations, invoices and trip-related communications
  • Improve our content and services based on feedback

We do not sell, rent or share your personal information with third parties for marketing purposes.


Do we use cookies?

We do not use cookies for tracking purposes. Our website may use basic session cookies to ensure the site functions correctly. You can choose to have your browser warn you each time a cookie is being sent, or turn off all cookies through your browser settings. Note that disabling cookies may affect the functionality of some parts of the site.


Third-party disclosure

We do not sell, trade, or otherwise transfer your Personally Identifiable Information to outside parties, except where necessary to provide our services (for example, sharing relevant details with our local guides to deliver your booked tour).


Third-party links

This privacy policy covers only our website at highatlashiking.com. Our website may contain links to other websites. Once you leave our website, we have no control over those sites and are not responsible for the protection or privacy of any information you provide while visiting them. Other sites may have their own privacy policies that differ from ours.


Google Analytics & Remarketing

Our website may use Google Analytics to help us understand how visitors use the site. This may involve the use of cookies by Google. Remarketing allows third-party vendors, including Google, to show our ads on other sites based on a user's prior visits to our website.

You may opt out of Google's use of cookies by visiting the Google advertising opt-out page.


Data retention

We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, including providing our services and complying with legal obligations. You may request deletion of your data at any time by contacting us.


Your rights

You have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your personal data
  • Opt out of marketing communications at any time

Unsubscribing from emails

If at any time you would like to unsubscribe from receiving future emails, please follow the unsubscribe instructions at the bottom of each email, or contact us directly. We will promptly remove you from all correspondence.


Contact us

If you have any questions regarding this privacy policy or how your data is handled, please contact us at: contact@highatlashiking.com

Last updated: April 2026



Questions about your data or privacy?

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